![]() NADA Guides’ goal is to be within five- to 10-percent of the reported sales.” How are the NADA Guides numbers perceived in the real world of boat sales? “To really evaluate what a boat is worth, you need to draw from many sources of information,” says Dave Pugsley, past president of the Yacht Brokers Association of America, and vice president/general manager of the Brewer Yacht Sales network in New England. What's hot today could be a fad or a trend, and the experts at NADA Guides monitor this behavior. The industry and marine enthusiast wants and needs change, and pricing follows this model. NADA Guides also reviews new and used historical pricing trends and the popularity of category offerings. The More Research, the Better Where do NADA Guides get their information, and how accurate are the figures they pass on to boaters? According to Lenny Sims, vice president of the company, “NADA Guides obtains monthly sales figures from auction sales reports, private party sales reports, as well as sales transactions from dealers. How can this boat be worth so much more than its siblings? Is this asking price realistic? Could the boat’s condition actually be as good or even better than the condition of some of the newer boats? Without doing your research and comparisons, it can be hard to know. How are these boats powered, and how many hours are on the engines? What options do they have? What condition are they in? How much are their prices affected by their locations? A listing in New Jersey is the highest we see – possibly a logical margin to set in anticipation of a blue book-based offer? The asking price of the lowest priced boat more than the average blue book price. These five listings showed up, when we searched for the Freedom 275 on. There are also listing for 2016 boats which are similar or slightly higher in price, and an older 2010 model which costs less than the newer boats yet is substantially higher than the NADA book value for a 275 Freedom of this age ($72,300 average retail). One of the six is a 2015 build, and at an asking price of $134,500 the listing is slightly higher than the average retail price we saw on the NADA guides. ![]() In this case we search for a used Grady White Freedom 275, and (as of this writing) we get six results. ![]() Or, similar to the way the NADA Guides work, you can also search listings by specifying the manufacturer, then choosing the specific model, then adding in filters for details like year, condition, and price. Boat type, make, price, length, year, and location can all be set as parameters. Then you can search in several different ways. How does the blue book range compare with asking prices at ? Just go to the homepage and click on the “Boats for Sale” tab. There may be good reasons for pricing your boat well outside the range, either high or low, but you should state those reasons right in your listing specs, because you’ll be trying to appeal to potential buyers who have done their homework. Remember that both sellers and buyers have access to exactly the same information, and will certainly use it to assess the field before anyone makes any offers. You now have the blue book range for the foundation of your pricing decisions. Success! In a matter of minutes, we’ve looked up the NADA book value of a 2015 Grady-White Freedom 275. A NADA Guides search yields an initial page showing the boat’s basic specs. ![]() It’s a popular 27-foot dual console boat set up for single or twin outboards. We’ll use a Grady White Freedom 275 as a sample boat. Let’s walk through an example of how to use the NADA Guides in concert with the listing service. NADA also provides data to banks, finance companies, insurance companies, and government agencies. The NADA Guides are a comprehensive vehicle-listing website that publishes blue-book type specifications, research material, and pricing information on boats and personal watercraft as well as other types of vehicles. This can be a tricky balance, but luckily we can help you achieve it. Using these resources you’ll be able to get the most money you can for your boat, while setting an initial asking price that will help it sell within a reasonable time. Maybe you’re upgrading or maybe you’re downsizing, but either way, along with the Boat Buyer's Guide and the Boat Seller's Guide, you’ll probably want to reference the NADA Guides-and Boat Trader's Price Checker Tool, of course.
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